General objective
To be able to systematically approach an issue in international strategy and to produce a clear solution
Subgoals
- To have an overview of internationalization and of international strategy
- To know important methodological approaches and to be able to apply them on a real case
- To get the needed information through company documents, interviews and internet
- To carry out a strategic analysis and to propose a solution to a real issue
- To present and justify analysis and proposition
- Enseignant·e: Rudolf Grünig